Enterprising Australians with Anne Fulwood - Stories from the heartland

Away from the corporate boards and executive ranks, we want to introduce you some inspired men and women doing great work in the small to medium business sector. Get up close and personal with our panel of enterprising Australians in Conversation with Anne Fulwood. Learn from their successes and challenges. Whatever your enterprise, their stories and experiences are like lessons in business without the textbooks.


Opening remarks by The Hon Pru Goward - NSW Government - Minister for Family and Community Services and the Minister for Women.

A trained economist, Ms Goward had a successsful career in broadcasting, tutored at University, became a consultant and published author. She has an Honorary Doctorate of Business from Charles Sturt University. Ms Goward supports the spirit of enterprise.


Pia Vogel

Pia Vogel trained in psychology and rose to highly-paid executive levels in the world of corporate PR agencies. She worked with some of the biggest names in advertising, on big corporate accounts. Then she followed a dream to create her own business. Research had revealed a service gap in the market for homeowners, so Vogel created an insurance business she describes as 'like roadside assist for your home.' She sold her house, went into debt and changed her life for her HomeSource business. It took six years for Vogel and her partner Guy McGrath to finally turn a profit!


Suzie Hoitink & husband, Alex Hoitink

Suzie Hoitink suffered acne as a young woman and even after she became a highly-qualified nurse she still could not find treatments to clear up her complexion. So she decided to offer a medical approach to skin conditions such as acne, sun damage, scarring and rosacea. At her Clear Complexions Clinics, launched in the ACT in 2005, she employs only qualified nurses using the latest non-invasive technology. Treatments and skincare are tailored to individual needs. These days Hoitink has four clinics in Canberra with one due to open in Sydney and national expansion planned.

Alex Hoitink, her husband, is a big part of the Clear Complexions story. He sold his plumbing business to join the skin care business and run the operations, business development and marketing.


Gina Field

Gina Field is a pioneer in the field of security and believes it is a worthy vocation for women.

She is the first female owner of a security firm in NSW. Nepean Regional Security is a business she loves and describes as 24/7, 365 days a year. Field left her job in a hardware store at 19 and went on the road with security patrols, mostly on her own, to learn every aspect of the business. She now holds a government contract for NSW Dept of Sports & Recreation venues and has delivered specialised security services for the film industry, including for Baz Luhrmann's blockbuster The Great Gatsby. Her NRS is one of Western Sydney's most recognised and awarded businesses.

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